Green to gold

how smart companies use environmental strategy to innovate, create value, and build competitive advantage

By Esty, Daniel C. & Winston, Andrew S.

Publishers Summary:
"This book explores what every executive must know to manage the environmental challenges facing society and business. Based on the authors' years of experience and hundreds of interviews with corporate leaders around the world, Green to Gold shows how companies generate lasting value - cutting costs, reducing risk, increasing revenues, and creating strong brands - by building environmental thinking into their business strategies."--BOOK JACKET.

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ISBN
978-0-30011-997-8
Publisher
New Haven, [Conn.] : Yale University Press, 2006.


REVIEWS

Library Journal

Reviewed on October 30, 2006

Two experts from Yale tackle the business wake-up-call du jour-environmental responsibility-from every angle in this thorough, earnest guidebook: pragmatically, passionately, financially and historically. Though "no company the authors know of is on a truly long-term sustainable course," Esty and Winston label the forward-thinking, green-friendly (or at least green-acquainted) companies W...Log In or Sign Up to Read More

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